National Football League
The UK creative production agency for the NFL
Appointed in 2024 as retained creative production agency for the NFL in the UK, acting as the lead social content partner across the region. Responsible for the end-to-end delivery of creative concepts, production and post-production for key social channels including Instagram and YouTube.
Working closely with the NFL’s UK and international marketing teams, developing always-on and campaign content designed to grow audience engagement, support major calendar moments and strengthen the league’s presence with UK fans. This includes reactive social content, short-form video, motion graphics and platform-specific creative tailored to each channel.
Projects include
- Fan Exchange collaboration with the Premier League
- Weekly highlights and recap edits
- Creator content series
- Partnership announcement films
- International Games social campaign
- Partnership announcement films
- Fan Exchange collaboration with the Premier League
Team announcement films 109% YOY increase in impressions
London Games 89% YOY increase in impressions
NFL London Games 2024
View project
Full projects list
Weekly highlights and recap edits
Credits list: Creative Alex Mercer, Director Priya Shah, Producer Daniel Reeves, Focus Puller Ben Carter, Photographer Luke Harrison
Creator content series
Credits list: shown on project page
Partnership announcement films
Credits list: Creative Jack Hudson, Director Aisha Khan, Producer Tom Fletcher, Focus Puller Max Cooper, Photographer Sam Bennett
International Games social campaign
Credits list: shown on project page
Partnership announcement films
Credits list: Creative Jack Hudson, Director Aisha Khan, Producer Tom Fletcher, Focus Puller Max Cooper, Photographer Sam Bennett
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